Karol G is continuing her partnership with Reebok. After announcing her working relationship with the sneaker company in January 2026, the Latin singer wore a pair of custom Reebok shoes on the Coachella mainstage in April of this year. While performing “El Barco” on her final night, Karol G hit the stage in what she calls her favorite design from the company—this time with an added twist.
Karol G Wore Custom Reebok Sneakers During Her Coachella Performance In April 2026
According to a press release sent to The Blast, Karol G, real name Carolina Giraldo Navarro, finished her Coachella set on April 19 in a custom pair of Reebok boots. The metallic silver pair of skyhigh sneakers is inspired by the brand’s Freestyle Hi, and features a Hi-Top silhouette that pays homage to the ’80s classic.
Karol G’s pair of Freestyle Hi’s was designed in collaboration with The Shoe Surgeon, a Los Angeles-based creative who puts his own spin on custom designs and has worked with NFL superstar Odell Beckham Jr., streamer IShowSpeed, and artist Nelly.
Watch Karol G’s performance here.
Karol G Signed With The Company Earlier This Year
Complex reported on Karol G’s partnership with the Boston-based shoewear company at the beginning of this year. In an interview, the singer got candid about what it means to work with a company she’s long admired.
“Wearing Reeboks became a huge thing when I was at school, especially this Classic version. Having a pair felt like everything. I remember dreaming about them, imagining how it would feel to finally wear them and show them off,” she said.
According to Karol G, her partnership with Reebok is about more than just shoes. “It’s about storytelling, culture, and evolution.” Continuing, Karol G said the deal is “rooted in style, movement, and music. I’m excited to have Reebok alongside me during some major moments in the year ahead.”
Why Karol G Has Such An Affinity For Freestyle His
Karol G’s Coachella sneakers reflect her love for the comapny’s original design. During her interview with Complex, the 35-year-old called the Freestyle His a “classic” shoe, highlighting that they can be paired with almost anything.
Additionally, Karol G said wearing the high tops brings back certain childhood memories. “I’ve been wearing them a lot lately, and it’s beautiful how many people come up to me and say that seeing those shoes brings back really special memories for them. That connection means a lot to me,” she said.
Karol G Isn’t The Only Big Name Working With Reebok … Just Ask Angel Reese
Reebok is making a calculated push to re-establish itself as a dominant competitor by partnering with high-profile personalities, including WNBA superstar Angel Reese.
Reebok began working with the company during her time in college, according to The Blast, and during her first year in the league, it was revealed she’d receive her own signature shoe.
“So many different shoe companies wanted to work with me. But I chose Reebok,” she said. “What was it about Reebok? One, they don’t have a women’s basketball player [as] a face. So I wanted to be that.”
Adding to it, Reese said having a sense of control over her brand was essential.
“And three, I like how they’re rebranding everything and they’re letting me be the creator behind everything I want to do. So I’m having my own shoe line coming out, merch with my name on it. … Y’all like what I wear, y’all like how I dress, y’all like my style. I wanted to incorporate that into Reebok,” she added.
Who Else Is Teaming Up With Reebok?
Reese isn’t the only athlete on Reebok’s roster. Weeks ago, the comapny announced its new deal with Arkansas Razorback basketball player Darius Acuff Jr. The baller’s historic deal makes his the first athlete to receieve his own signature shoe while in college and the first male baksetball player to have his own Reebok shoe since John Wall.
On April 15, Reebok also announced its partnership with the highly decorated, 6’7″ All-American and UCLA alum Lauren Betts. “… she is a dominant interior presence, poised to bring that same impact to the pro game,” a company spokesperson told The Blast.
