Swan Hellenic sailed its way to its strongest operational month on record in July of this year, with revenues surging 170% year-on-year, powered by dominant demand for polar expeditions and intensifying guest loyalty.
Total growth year-to-date was an exceptional 268%. What’s more, the latest August figures show the trend continuing.
The company’s core polar portfolio drove two-thirds of this total growth, with Arctic revenue tripling year-on-year, while Arctic guest volumes more than doubled (+125%).
The new Asia-Pacific itineraries achieved very impressive 373% year-on-year growth, while the latest Africa itineraries also performed well, with growth already at 98%.
Swan Hellenic’s key performance highlights include:
- Global Demand: Australia, Asia, Europe, UK and North America all posted explosive, multiple triple-digit growth.
- Class-leading guest satisfaction: Cruise Critic ratings at 4.7, ahead of all key competitors.
- Steep Rise in Returning Guests: Repeat guest share has more than doubled in the past 2 years, with a large number enjoying 3 or more expeditions so far.
Looking ahead, momentum continues to build. The upcoming Antarctica season is pacing 32% ahead of last year’s performance.
Swan Hellenic Chief Commercial Officer Mario Bounas said that: “Our team is very proud of these exceptional results. They’re a ringing endorsement of the outstanding discovery experiences Swan Hellenic provides. From our high-end ships to the gourmet cuisine, service and off-the-beaten path itineraries and expeditions our dedicated staff, expedition teams and onboard experts deliver.”
And Bounas added: “At the same time, we wouldn’t be where we are today without the support of our wonderfully enthusiastic and insightful trade partners. We’d like to thank them all.”
Go to www.swanhellenic.com for more.
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