Azamara Cruises has launched its 2026 Travel Advisor Celebration — a two-month initiative running from Sept. 1 through Oct. 31, 2026 and that’s designed to recognize and reward the travel advisors who have supported the brand for nearly two decades.
The celebration brings together enhanced incentives, exclusive educational opportunities, giveaways, and a new Azamara World Academy chapter dedicated to Asia. The program reflects Azamara’s ongoing commitment to the travel advisor community and its role in helping travelers discover deeply immersive destinations.
Dondra Ritzenthaler, CEO of Azamara Cruises, said that: “At Azamara Cruises, we know that our travel advisors are much more than partners; they are an essential part of our community and an important part of our success.”
Ritzenethaler continued: “The 2026 Travel Advisor Celebration is our way of recognizing the passion and expertise they bring to every client interaction while giving them meaningful opportunities to grow their business.”
She added that: “From our new “Asia Unlocked” Azamara World Academy chapter to enhanced incentives, we’re investing in the tools and experiences that help advisors confidently sell the destinations and immersive experiences that make Azamara unique.”
As the centrepiece of the celebration, Azamara is introducing “Asia Unlocked: Your Guide to Selling the World’s Most Captivating Region,” a new chapter of the Azamara World Academy.
The chapter provides advisors with an in-depth look at Azamara’s Asia itineraries and immersive experiences, giving them the tools and insights to confidently showcase the region to their clients. The first 100 advisors to graduate from the Asia Unlocked chapter will receive a commemorative pin and letter. Graduates will also earn $100 in Bonus Commission on new FIT bookings, while advisors who complete every chapter of the Azamara World Academy can earn up to $500 in Bonus Commissions and 17 CLIA credits.
Throughout the two-month celebration, advisors will have multiple opportunities to earn rewards and engage with Azamara, including:
- A Chance to Win a Free Azamara Cruise: Advisors who book any Asia or Alaska cruise will be entered into a drawing to win a free Azamara cruise.
- Double Group Amenity Points: Advisors will earn Double Group Amenity Points on select 2027-28 new affinity groups booked during the celebration period.
- Weekly Giveaways: Azamara’s Travel Partner Alliance Facebook page will feature weekly giveaway questions throughout September and October. Be sure to attend the exclusive educational webinars to help your chances of winning.
- Exclusive Educational Webinars: Azamara will host a series of trade webinars spotlighting South Korea, Hong Kong, Japan, and Singapore, giving advisors additional insights into selling the region and Azamara’s destination-focused experiences.
The 2026 Travel Advisor Celebration builds on Azamara’s longstanding commitment to the travel advisor community. Through the Azamara World Academy and expanded engagement opportunities, advisors can continue to strengthen their knowledge of the destinations and experiences that set Azamara apart.
Travel advisors can access the Azamara World Academy and enroll in the “Asia Unlocked” chapter by visiting www.Connect.Azamara.com .
Full terms and conditions for the 2026 Travel Advisor Celebration, including details on the Bonus Commission, Cruise Giveaway, and Groups offers, are available at www.connect.azamara.com/offers .
