Camilla Araujo Breaks Silence On Messy Launch Of ‘Becoming Her’

Camilla Araujo is owning the bumps in the road and making it clear she’s not letting the internet’s noise derail her next chapter. In a new episode of her podcast featuring Julia Filippo, Araujo opened up about the rollout of her social media mentorship program, “Becoming Her,” admitting the launch didn’t unfold the way she imagined. Still, Camilla Araujo insisted the mess didn’t break her momentum and claimed she’s already seeing real wins inside the community.

While reflecting on the months leading up to her big release, Araujo confessed she was dealing with intense anxiety behind the scenes, even as she tried to stay excited about what she was building. “The months leading up to me dropping ‘Becoming Her’, I was like really ill,” she said. “Like I was so anxious the whole time because I was so excited about it.”

But even with all the prep work, Araujo admitted the launch itself didn’t hit the way she hoped. “Obviously, launch did not go as expected,” she said, before adding, “but we keep going. We keep pursuing. We keep pushing through.”

As she and Filippo talked through internet culture and backlash, Araujo suggested that once the internet decides to “pound in,” it can mess with your head and motivation. “I feel like with anything when the internet just is just… pounding in on you, like it’s just so demotivating,” Araujo said. “Like it makes you… I don’t know.”

Filippo agreed, noting that online blowback can hit hard in the moment, even if you know you’re doing what’s best for you.

Even while acknowledging the rocky start, Araujo gushed that the program has become one of the most rewarding projects she’s ever done, especially as she watches women in her community gain momentum. “I want to preface like it has been the most fun, rewarding thing I’ve ever done,” she said.

Araujo also pointed to the types of success stories she says she’s seeing inside the mentorship, including one example involving a young woman who allegedly started earning quickly. “We had this one girl, she’s like 19 years old,” Araujo said. “She made her first like three grand in a week or something like that… as a college girl.”

She said those stories are the reason she’s staying locked in, regardless of what anyone online has to say. “Watching these women win has been so f-cking incredible,” she said.

Despite the early chaos, Araujo told listeners she’s in a completely different headspace now and feels like she’s found a new purpose. “What matters is if I’m happy and I’ve just been literally thriving,” she said. “Like I’ve just had… I’ve been having so much fun with it.”

She also described the program as more than a business, saying it’s turned into a support system where members hype each other up and show up for one another. “It’s like a community, and they all text each other, and they’re like, ‘Hey guys, I posted a TikTok. You should come support me,'” she said.

Araujo added that the live calls have been especially emotional, and even had her close to tears. “I just did a live call today, and I was literally like on the verge of tears,” she said, explaining it’s been powerful “just hearing their stories.”

Araujo also hinted that the drama around the launch may have gotten tangled with another narrative she’s been trying to correct… the idea that she’s turned against creators on OnlyFans. “I think the one thing that got misconstrued in all of this was that I hate OnlyFans girls now,” she said. “That’s not it at all.”

Instead, she framed her pivot as a personal decision and said she’s simply on a different path now. “It wasn’t my passion,” she said. “It was just comfortability.”

Camilla Araujo may be admitting the “Becoming Her” launch got messy, but she’s not treating that as a failure. Instead, she’s treating it as part of the process. And if her latest comments are any indication, she’s determined to keep building, with or without the internet’s approval.

“Your happiness is what matters, and you need to do what you feel is best,” she said.