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    Home»Fashion & Lifestyle»US Fashion & Lifestyle»Ross Stores Forecasts Annual Sales Above Estimates on Resilient Demand for Discounted Apparel
    US Fashion & Lifestyle

    Ross Stores Forecasts Annual Sales Above Estimates on Resilient Demand for Discounted Apparel

    ReutersBy ReutersMarch 4, 2026No Comments2 Mins Read
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    Ross Stores Forecasts Annual Sales Above Estimates on Resilient Demand for Discounted Apparel
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    Ross Stores forecast annual sales above Wall Street estimates on Tuesday, betting demand for discounted apparel and accessories will hold up even as macroeconomic uncertainty looms.

    Shares of the off-price retailer rose about 6 percent in after-hours trading after it also announced a new $2.55 billion share buyback program for ​fiscal ⁠2026 and 2027.

    Value-focused shoppers have been turning to off-price chains for branded ⁠goods at lower prices amid persistent inflation and uncertainty around trade policy, supporting steady store traffic.

    Ross has been investing in marketing to attract ​demand in a highly competitive off-price market, and executives said on a post-earnings call it has also worked with vendors to navigate the impact ​of tariffs on categories such as home goods.

    The California-based ⁠retailer faces competition from rivals such as TJX, Burlington Stores, fast-fashion chains such ⁠as Shein and digital marketplace Amazon, which are expanding their discount offerings.

    Spend growth at off-price chains ‌is among the strongest in retail, ​with gains across all income segments, recently led by lower-income shoppers but with solid growth from ⁠middle- and higher-income households as well, said Michael Gunther, SVP of research and market ‌intelligence at ConsumerEdge.

    Rival TJX last week forecast annual sales and ​profit below ‌expectations, citing concerns over declining discretionary purchases as living costs rise.

    Fourth quarter operating margin were ‌12.3 percent compared to last year’s 12.4 percent.

    For the ⁠holiday quarter, ⁠Ross’ comparable sales rose 9 percent, beating analysts’ estimate of a 4.03 percent rise, according to data compiled by LSEG.

    It earned quarterly profit of $2 per share, topping estimates of $1.90 per share.

    Ross expects annual same-store sales growth of 3 percent to 4 percent, ​compared with analysts’ estimate of a 3.05 percent increase.

    The company expects annual profit per share in ⁠the range ‌of $7.02 to $7.36, missing average estimates’ of $7.21.

    By ​Sanskriti ‌Shekhar; Editor: Tasim Zahid

    Why Off-Price Is Entering a New Golden Age

    With stronger-than-expected sales, a higher annual forecast and a playbook built for tariff turbulence, TJX is proving that off-price is not just resilient but ascendant in fashion — leaving traditional retail competitors scrambling to keep up.

    earnings
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    Reuters

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