Author: Brennan Kilbane

Yse Beauty, the Gen X and Millennial-oriented skincare label founded by former actress and model Molly Sims, announced the appointment of its first chief executive on Tuesday.Doreen Arbel, who joins from Charlotte Tilbury, assumes the role effective March 30, Arbel and Sims told The Business of Beauty.“The next chapter is all about scaling the foundation with discipline,” said Sims, who will remain chief creative officer. “I’ve been leading this company by my gut. And my gut is good, but I need a true partner who sees the field and wants to win.”As CEO, Arbel’s immediate priorities will be to build…

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