Author: Mike Sykes
Good morning, friends! Welcome back to The Kicks You Wear. Thanks so much for reading today. I appreciate you giving me a bit of your time. Hope you had a stellar weekend. Today, we’re going to dive in a bit on Bad Bunny’s big Super Bowl performance. But, before that, I have to say I do feel great about calling this fashion’s biggest Super Bowl yet. Even before you get to the Benito of it all, there was Thom Browne showing off a new Asics collaboration at the GQ Bowl. Jordan Brand and Levi’s created a moment. Abercrombie had a…
Good morning, friends! Welcome back to The Kicks You Wear. Thanks so much for reading today. I appreciate you giving me a bit of your time. Hope you had a stellar weekend. Guys. It’s been quite the week! The Washington Wizards are relevant in sports again! I cannot believe that is a sentence I just typed. I am feeling things I have not felt in years. This is my Super Bowl. We’re hanging championship banners by 2030. Probably? Idk. Forget I said that. Quick hits: The NFL and Abercrombie are hosting their first fashion show together for Super Bowl weekend.…
Good morning, friends! Welcome back to The Kicks You Wear. Thanks so much for reading today. I appreciate you giving me a bit of your time. Hope you had a stellar weekend. Folks. We’ve arrived. It’s fashion’s biggest sports week ever, per our executive editor Brian Baskin. At least until the next one anyway. Ha! The Olympics begin on Friday and the Super Bowl starts on Sunday. Then, to follow all of that up, the NBA All-Star game is in the middle of New York Fashion Week. Sounds like my kind of party. Quick hits: Alright. Let’s dive in. Nike…
Good morning, friends! Welcome back to The Kicks You Wear. Thanks so much for reading today. I appreciate you giving me a bit of your time. Folks, I’ve been trapped in the house for days. The roads are still icy. Please send help — or just some heat, maybe. We could use a good melt here. I’m desperate. Quick hits: Alright. Let’s dive in. Adidas Seems Just FineBank of America made headline news a few weeks ago when it gave Adidas a double-downgrade rating from “buy” to “underperform.” The move shocked the industry. Here’s why: Adidas had been the “it”…
On has named Frank Sluis its chief financial officer, the latest change to the fast-growing sportswear retailer’s top ranks as the company transitions away from its unusual co-CEO model. Sluis previously worked as the CFO for food retailer Ahold Delhaize’s Europe and Indonesia business before moving into sportswear with On. He’ll join the brand in May. Sluis is succeeding Martin Hoffmann in the role. Hoffmann had been splitting time as the company’s co-CEO and CFO before taking over in July as the business’s sole chief executive following Marc Maurer’s departure. In a press release, the company cited Sluis’ “expertise in…
Good morning, friends! Welcome back to The Kicks You Wear. Thanks so much for reading today. I appreciate you giving me a bit of your time. Hope your weekend was nice! Hope everyone on the East Coast in the US is enjoying the snow to some degree. I still need to shovel my sidewalk. It’s likely all ice by now, so please, wish me luck. Going to put these On x REI x Beams boots to work. Quick hits: Alright. Let’s dive in. Puma’s New Home Puma CEO Arthur Hoeld has made it clear that his main objective is to…
Good morning, friends! Welcome back to The Kicks You Wear. Thanks so much for reading today. I appreciate you giving me a bit of your time. Hope you’ve got a great weekend ahead of you! For most of us in the US, it seems that we’ve got a big winter storm coming our way. I dread this cold weather so much, but a blizzard doesn’t sound like the worst thing in the world. Do you want to build a snowman?Quick hits: Alright. Let’s dive in. Lululemon Trips Up AgainLululemon founder and former board president Chip Wilson looks for any and…
“I’ve always been inspired by sports,” Tommy Hilfiger told The Business of Fashion while discussing his brand’s new partnership with Liverpool FC. “From the very beginning.”It’s true that the Hilfiger brand has had some sort of presence in sport almost from the start, going back to an early 1990s partnership with Formula One’s Team Lotus. But it’s only in the last year that sports have truly moved to the center of the brand’s strategy. It may even be the key to its future.Earlier this month, Tommy Hilfiger announced it would dress Liverpool’s men’s and women’s teams off the pitch, its…
Good morning, friends! Welcome back to The Kicks You Wear. Thanks so much for reading today. I appreciate you giving me a bit of your time. Thanks so much for being here with me. If you were in the US, I hope you had a great Martin Luther King Jr. holiday. Not only do I hope you had a peaceful day off, but I really do hope you took the time to reflect on the man’s legacy and what he meant to the world.In celebration of the day, here’s my favourite King speech: “I’ve Been to the Mountaintop“. This was…
Good morning, friends! Welcome back to The Kicks You Wear. Thanks so much for reading today. I appreciate you giving me a bit of your time. Hope your week is going well and that you’re heading into an even better weekend. We have more details on the upcoming NikeSkims Air Rift — set to release on Jan. 26th. The brand released official images of the shoes, and they look as sleek as we all thought. They retail for $150, which feels fairly steep for such a barebones shoe. But I guess the added Kim K tax is doing some heavy…