The Canadian smartphone market is pretty boring, so anything to shake it up might be interesting. Honor is trying to do just that, as the company has interest in coming to Canada, according to The Logic.
If the company does make it here, it’s looking to sell its phones at carriers, mall kiosks, and other channels, while also having a “deeper industrial commitment.”
The Logic reports that Honor is speaking with former General Motors executive Matthew Palmer, and was inspired by Prime Minister Mark Carney during a recent speech at the World Economic Forum in Davos.
Palmer explained, “With the convergence of a lot of different things going on around the world, they said, ‘Maybe now is the time to look at Canada as one of our next markets.’ Honor was at Davos and was impressed—it made an impact. So if you look at an innovation economy with stability, Canada starts to look pretty favourable.”
Honor coming to the Canadian market can shake things up. The company was once known as Huawei’s sub-brand, but when the U.S. shunned the Chinese tech giant and blocked it from using the Google Play Store, Honor separated from its parent company and started dipping its toes in the European and U.K. markets. While still not having a presence in North America, the company has become a global powerhouse and definitely has some devices worth checking out.
I wish Honor luck. Hopefully, it can bring more competition to this undersaturated market.
Source: The Logic
