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    Home»Fashion & Lifestyle»US Fashion & Lifestyle»Opinion: China’s Sneaker Wars Are Just Kicking Off
    US Fashion & Lifestyle

    Opinion: China’s Sneaker Wars Are Just Kicking Off

    BloombergBy BloombergApril 14, 2026No Comments1 Min Read
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    Opinion: China’s Sneaker Wars Are Just Kicking Off
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    A flurry of earnings has revealed some surprises in China’s $67 billion sportswear industry. While homegrown players still lead the pack, competition is coming from niche Western makers of performance gear favoured by serious athletes.

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