Royalton Hotels & Resorts has launched the Royalton Sustainability Standards — a company-wide initiative that formalizes its long-term environmental and social responsibility strategy across its portfolio of more than 24 all-inclusive resorts in seven countries.
In recognition of Earth Day, the company is committing to fully implement these standards across all owned and managed properties by 2030, strengthening its dedication to responsible tourism and measurable environmental and community impact.
Jordi Pelfort, President of Royalton Hotels & Resorts,explained that: “The Royalton Sustainability Standards are the expression of a shared vision that connects our operations, our people, and the communities where we operate.
Pelfort continued: “They represent an integrated approach to hospitality, where innovation, efficiency, and social impact come together to redefine what responsible travel can achieve in the all-inclusive segment.”
Through these standards, Royalton Hotels & Resorts will continue focusing on energy efficiency, waste reduction, water conservation, biodiversity protection, and community engagement, while integrating new technologies and artificial intelligence to optimize operations and resource use.
The initiative prioritizes continuous improvement through efficiency upgrades, smart technologies, on-site generation, and renewable energy sourcing, and expands its Vero Water program, which replaces single-use plastic bottles with refillable glass alternatives, to all guest rooms and food and beverage outlets across its portfolio.
Supported by certifications such as Green Globe, Travelife, The Code, EcoBurner, ISO 50001, among others, the initiative positions the company among the region’s most certified all-inclusive hotel groups in sustainable hospitality.
In line with its sustainability vision, the company is also introducing “Do Good, Check In,” a guest engagement initiative that makes every stay part of its positive impact. By simply checking in, guests are already joining Royalton Hotels & Resorts’ responsible travel movement, making their stay part of a collective effort to care for the environment and local communities.
The program not only raises awareness but also invites guests to take part in simple actions, such as choosing room refresh options that conserve water and energy, earning resort credit as a reward for their contribution.
The Royalton Sustainability Standards encompass a wide range of actions that have already delivered measurable results in minimizing environmental impact while empowering local communities.
Go to www.royalton.com for more.
