Virgin Atlantic has unveiled its refreshed flagship Clubhouse at London Heathrow Airport (LHR) following the first phase of a redesign and refurbishment. Further enhancing the airport experience for Upper Class customers heading back to the US, Caribbean or Canada or for those connecting onwards to India or South Africa, the new space offers a new cinema area, work pods, a refreshed Gallery space, and a new Royal Box VIP area created in the likes of the newly launched Clubhouse at LAX last year. The new experience delivers elevated comfort, modern style and a sense of calm before you fly.
For guests seeking a moment of wellbeing before take-off, two new pop-up wellness experiences have arrived in the Clubhouse. Three self-guided Somadomes offer immersive meditation designed to calm and reset, while our partnership with Secret Spa introduces a curated menu of treatments. Together, they create the perfect opportunity to relax, refresh and feel ready to fly.
Designed to be “the best seats in the house,” the Royal Box delivers a bold, theatrical take on the VIP experience, inspired by its Los Angeles Clubhouse. Unapologetically dressed in the airline’s signature red, it immerses guests in the world of Virgin Atlantic, blending nods to pop and cultural royalty with our own iconic heritage.
This invitation-only space offers a private retreat away from the wider lounge, complete with uninterrupted runway views. At its centre, the “Cabinet of Curiosities” takes the spotlight – a bespoke table built for discovery, surprise and delight. From indulgent sweet treats to celebratory champagne moments, its offering regularly evolves with something new to uncover.
To make sure guests can work just as effortlessly as they rest and play, Virgin Atlantic has introduced two dedicated Work Pod studios. Styled as a tribute to Virgin Records — The Townhouse, Virgin’s first London studio, and The Manor, it’s pioneering experimental recording studio — each space features studio-inspired artwork, integrated power, a stylish desk setup and “on air” switches when the space is in use.
The most sought-after space in the Clubhouse, the Gallery has been reimagined to enhance its panoramic runway views. Designed to maximize capacity while preserving comfort and style, it allows more guests to enjoy one of the Clubhouse’s most loved settings, with a range of seating suited to business travelers, groups and couples.
Inspired by the rhythm and character of London, the space features subtle references to the city’s transport heritage, alongside signature Virgin Atlantic touches — from warm brass tailfin accents to pops of red and details inspired by the iconic Vivienne Westwood uniform.
The Gallery lives up to its name, showcasing five curated art collections by UK and London-based artists, including a standout piece crafted from the retired Vera onboard magazine and works sourced via Artbox London, supporting artists with autism and learning disabilities.
A firm favourite in the Clubhouse, the Cinema has been reimagined as a warm, contemporary and intimate screening space, inspired by London’s members’ clubs and Soho’s iconic screening rooms. Designed as a place to switch off and unwind, it offers a more immersive, studio-like environment. Uplifted lighting frames the screens, while acoustic wall panels enhance sound quality and deepen the sense of escape. Enhanced seating includes integrated charging points, TV access and Bluetooth headphones making it ideal for both solo travellers and groups alike.
Two new pop-up wellness experiences have arrived in the Clubhouse, designed to gather customer insight and feedback as we shape our future wellbeing proposition.
Until May 31, 2026, guests can experience a complimentary session in one of three Somadomes, the world’s first immersive wellness dome. The self-guided light therapy and meditation domes deliver calm, focus and mental reset in just 20 minutes. Each private cocoon combines colour and light therapy, sound healing, binaural beats and guided meditation to create a deeply restorative pause before take-off.
As well, the airline has partnered with Secret Spa, bringing expert, on-demand wellbeing to the Clubhouse with an elevated menu of express massages, glow-boosting facials, manicures and express treatments until 30th April. There are expert therapists on hand using OSKIA skincare, OPI nail products as well as up and coming K-beauty brands for a limited period, to celebrate the airline’s new service to Seoul. Customers can book via the Secret Spa team at the Clubhouse and arrive at the gate feeling relaxed, refreshed and ready to fly.
Juha Jaervinen, Chief Customer Officer, Virgin Atlantic, said: “The Clubhouse is an iconic part of the Virgin Atlantic experience, and we’re proud to be unveiling a bold new chapter at London Heathrow. This investment reflects our commitment to continually innovating for our customers, combining wellbeing, entertainment and distinctive design in a way only Virgin Atlantic can. From our Royal Box to our new wellness partnerships, we’ve reimagined the pre-flight experience to deliver something truly memorable. And this is just the beginning – with even more exciting plans to come, including new ways for guests to make the most of plane spotting while soaking up the London sunshine from our roof terrace.”
Go to www.fly.virgin.com for more.
