Jennie Kim showed up to an after-party in a custom Chanel outfit and then completely forgot to take photos. She’s upset about it. Honestly, so are her followers.
The BLACKPINK singer and longtime Chanel global ambassador posted a few images on Instagram this week with the caption “a lil bit of an after party moment in my custom chanel look🪩 forgot to take photos and very sad.” No event name. No venue. Short and candid. The post still pulled in nearly 1.8 million likes.
The “forgot to take photos” confession is extremely relatable energy. The custom Chanel part is decidedly less accessible. But there’s something genuinely funny about standing in a standout outfit at a good party and coming home with barely any photos to show for it. Most people have been there at some point – maybe in a great dress for a friend’s birthday dinner, maybe in their best look for a night out. The outfit in this case just happened to be couture.
Jennie’s relationship with Chanel is one of the most high-profile fashion ambassador partnerships in K-pop. She was named a global ambassador for the French fashion house years ago. The two have stayed closely linked ever since. She regularly attends the Paris shows, appears in campaigns, and is a recognizable presence in Chanel circles. For fashion followers, the custom detail isn’t a small footnote. It confirms how far her relationship with the house has grown.
Custom pieces are a different tier from runway looks. The house builds something made specifically for the person, for that one occasion. One outfit. One night. And apparently not enough photos.
That frustration landed authentically. Jennie’s Instagram tone tends to be casual and unpolished – lowercase letters, short captions, and a voice that reads more like a text message than a brand post. The “very sad” at the end of this caption is a perfect example. It’s refreshing. Not every post from a global celebrity needs to be a polished brand moment. She just missed the photos and said so.
The 🪩 emoji communicates the vibe on its own. A disco ball is solid shorthand for “I was somewhere good tonight.”
Outside of fashion commitments, Jennie has been building a broader creative footprint. ODD ATELIER, her own label launched in 2024, marks a push toward independent work outside of BLACKPINK and YG Entertainment. The group has been in a lower-key phase, with all four members putting energy into individual projects. Jennie’s fashion identity has remained one of the most consistent parts of her public presence throughout.
There’s no word on which event the after-party followed. She didn’t say.
The outfit happened. The photos are limited. Jennie is sad about it. That’s a surprisingly relatable ending for a story involving bespoke couture.
