Author: Liz Flora
Like many other established beauty brands, 43-year-old skincare label Ole Henriksen found itself in a sales slump coming out of the Covid-19 pandemic. Beauty obsessives loaded up on the products in lockdown, but growth took a turn after restrictions eased. Then, in 2024, the brand got a second wind. Please sign in to ensure you can read our agenda-setting intelligence, analysis and advice. Or get in touch at support@businessoffashion.com if you experience difficulties.
In late June, the social team at Rare Beauty noticed an unusually high volume of mentions crowding their notifications. This was thanks to the actress Ella Bright, who stars on the Amazon Prime romantic comedy Off Campus. Her character gets teased for blushing around her love interest, played by Gen-Z heartthrob Belmont Cameli. Fans of Rare Beauty’s hero liquid blush saw an opportunity. Please sign in to ensure you can read our agenda-setting intelligence, analysis and advice. Or get in touch at support@businessoffashion.com if you experience difficulties.
When Yinka Ogunbiyi, founder of hair-braiding device startup Halo, pitched venture capitalist and Reddit co-founder Alexis Ohanian, she had a relatable edge. Ohanian already understood how time-consuming braiding could be, thanks to insights from his wife, tennis legend Serena Williams, and their eight-year-old daughter. Please sign in to ensure you can read our agenda-setting intelligence, analysis and advice. Or get in touch at support@businessoffashion.com if you experience difficulties.
After revealing its “Coty.Curated” turnaround plan earlier this year, the beauty conglomerate is undergoing a leadership shakeup in an effort to “streamline” decision-making, according to a July 2 announcement. Please sign in to ensure you can read our agenda-setting intelligence, analysis and advice. Or get in touch at support@businessoffashion.com if you experience difficulties.
For the year and a half leading up to the opening of their first Los Angeles store, the co-founders of independent fragrance label Maison Louis Marie were getting nervous. When they reached out to one Silver Lake landlord for a newly vacant space they spotted, they were “ghosted,” said co-founder and CEO Matthew Berkson. Another one that opened up in the trendy Sunset Junction area required extensive negotiations. Please sign in to ensure you can read our agenda-setting intelligence, analysis and advice. Or get in touch at support@businessoffashion.com if you experience difficulties.