Tom Hanks posted a 70th birthday tribute on Instagram Thursday and dropped a coffee deal in the same breath. He never named the person.
The caption was punchy: “This guy turns 70 TODAY. Great music. Good coffee. Good cause!” He tagged Boss Radio 66 and his own coffee brand, Hanks, and kept it moving.
The post doesn’t name or tag the birthday person anywhere. They remain a complete mystery.
Whoever this guy is, he’s got Tom Hanks shouting him out to millions of followers. Not many celebrities do that for someone unknown to the public. Not a bad birthday gift at all.
Here’s the fun part. Hanks himself turned 70 on July 9 – that’s literally yesterday. So this unnamed person is hitting 70 on the exact same weekend as one of the most famous actors alive. His own milestone didn’t come with a big public announcement. Instead, the day after his birthday, he’s using his platform to spotlight someone else’s. That’s kind of sweet!
The promotion built into the post is simple. Hanks told followers to tune into Boss Radio 66 to pick up a 20% discount code for his Hanks coffee brand. Listen to some music, grab the code, save on your next order. Pretty cool setup!
Boss Radio 66 is a classic hits station. It leans toward older decades of music – exactly the kind of stuff Hanks has always been into. He’s talked for years about his love for classic music and earlier pop culture. He published a novel in 2023 called “The Making of Another Major Motion Picture Masterpiece.” It tapped into that same affection for the past. A collab with a retro-leaning radio station fits the whole picture.
The Hanks coffee brand carries his name and is available through the @hanks account. The 20% off deal gives followers a real reason to actually tune in and track down that code.
Hanks also flagged a “good cause” in the caption. There’s a charitable element tied to this campaign. He didn’t name the organization in the post. The details might come through in the Boss Radio 66 broadcast. The whole thing is a bit of a treasure hunt. It makes the campaign feel genuinely fun rather than like a standard promo push.
As for the mystery birthday person: nobody outside Hanks’ circle seems to know. Could be a close friend. Could be a longtime collaborator. Could be someone completely outside showbiz. Hanks isn’t offering more context. The vagueness is either very charming or very intentional. Probably both.
Hanks has one of the most celebrated careers in film history. Forrest Gump, Cast Away, Philadelphia, Saving Private Ryan. He’s been the anchor of some of the biggest movies of the past four decades. His social media presence is a completely different thing. It’s casual and occasionally hard to decode. This post is a good example of both.
Happy 70th to whoever you are.
